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Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Your Old Technology is Broken, and We’ll Prove It

We’re sure at some point you’ve used the idiom, “If it ain’t broke, don’t fix it,” particularly in regards to your IT. While it might feel responsible and safe to stick to this motto as much as possible, there will come a time when it becomes dangerous to hold fast to it. In fact, business technology professionals might even call this motto irresponsible. Here’s why.

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Are Your Ex-Employees Still in Your System?

When an employee leaves your business, they go through (or they should, at least) a comprehensive offboarding process where you collect their keys, laptops, and other assets you gave them to do their jobs. You may have collected these physical keys, but certainly not their digital keys. You might still see them pop up in the instant messaging app, or you might find recent activity from their account in your shared drive, all of which is problematic.

If you’re not careful, ex-employees might still be using company resources for their own personal use, and this can create a serious security risk for your business—not to mention the legal ramifications should anything bad happen.

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3 Ways Your Business Should Never Use Generative AI

With the rise of generative AI infiltrating pretty much every sector of society, it’s no wonder that businesses are finding creative new ways to use it for their gain. However, you need to be especially careful when using generative AI in the workplace. Today, we want to cover three common no-no’s that your business should keep in mind as it navigates the wild landscape that is AI.

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Here’s How to Avoid Breaking Your IT Budget

Your IT budget can cause you a lot of stress, but if you approach it right, it doesn’t have to. Like every other part of your business, you want to have a good idea where to invest your technology budget. Not that many people do. We recommend you build out an IT roadmap, and a strategy on how to keep downtime to a minimum; and a lot of that is getting experts to manage and maintain your business’ IT.

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Six Options for Business Virtualization

How does your business use virtualization? We guarantee you that at least part of your infrastructure is virtualized to some degree, even if you don’t realize it. From hardware infrastructure to your desktop infrastructure, there are plenty of options for how your business can leverage virtualization for considerable impact.

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Roll Out the Red Carpet While Keeping Your Customers’ Data Secure

It's a familiar challenge for businesses: how do you build customer loyalty and a strong user experience while also making sure that their data is protected? Sustainable success depends on mastering this delicate balance. Instead of choosing one over the other, the goal is to optimize data protection without hindering your ability to engage customers and drive growth.

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Managed IT Helps Your Business AND Your Employees

Do you have an internal IT department for your business? Small businesses often don’t have dedicated IT staff, and if they do, chances are they’re overwhelmed with tasks and constantly playing catch-up (IT is a big job, after all). In fact, they might feel like they can never take time off because they’re so busy. If you want to ensure your business always has the IT it needs, then you should consider outsourcing as an option.

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Is Your Business Covered? What SMBs Need to Know About Cyber Insurance

Cyberthreats are a constant, evolving risk. While robust cybersecurity measures are the first line of defense, they are not a silver bullet. This is where cyber insurance comes in—not as a replacement for security, but as a critical component of a comprehensive risk management strategy.

For small-to-medium-sized businesses (SMBs), the financial fallout from a data breach or cyberattack can be catastrophic, including legal fees, regulatory fines, and the devastating loss of revenue due to business interruption. Cyber insurance provides a financial safety net against these potential liabilities.

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Why Throwing Good Money After Bad Hurts Your Business

The more you’ve invested in anything, the more critical it feels for you to get a return on that investment. So, what happens if you keep pouring money into these efforts in the hope that it will eventually work out in your favor?

These kinds of skewed choices come about thanks to the sunk cost fallacy—the tendency human beings have to be swayed toward illogical decisions based on what we’ve already spent. 

Let’s discuss how to avoid this in your business by working through the logic, free of the emotional context that the sunk cost fallacy introduces.

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Transform Data from a Liability Into an Asset

While data might be the new currency, your own business’ data might be a bit too messy to make full use of. You might be paying to store it and protect it, but you’re not doing as much with your data as you’d like. Here’s how businesses find themselves with these “data graveyards” and why it essentially functions like a debt rather than an asset.

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Is Your Business Paying for Subscriptions It Doesn’t Even Use?

Do you have your finger on the pulse of your business’ subscriptions? Not many business owners do, and it can negatively impact operations and budget lines. This tech sprawl can get out of control, which is why your business needs a plan to combat it. Thankfully, we’re here to help you get your subscriptions under control… both the known and the unknown.

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The 4 Most Common Security Threats (And How to Face Them)

Business owners like you are constantly worried about cybersecurity, and with attacks growing more persistent and sophisticated over time, it’s no wonder companies are taking it more seriously than ever before. Today, we want to highlight the four most common types of threats you’ll see and what you can do to protect yourself from them.

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AI-Fueled Layoffs Often Don’t Work Out as Expected

Artificial Intelligence (AI) has become a seriously hot topic. While integrating AI promises significant advancements and efficiencies, the narrative around AI-fueled layoffs—the displacement of human workers by AI—is increasingly met with a surprising twist: regret.

At Directive, a leading provider of proactive business technology support services, we've observed this trend with interest. It appears that many organizations that hastily replaced human capital with AI are now confronting unforeseen challenges. Managers that famously thought that replacing their paid employees with AI aren’t always happy with the results. Let’s take a look at the particulars of this phenomenon.

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What Accountability Should Look Like for Your IT

When something goes wrong with your company’s technology, the last thing you want to do is be the one at fault. Unfortunately, that’s what comes with the territory in the world of business IT. If you’re sick of technicians who make excuses rather than own up to their mistakes and correct their course, read on. We’re going to showcase just what accountability in IT looks like and how we strive to embody it.

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How Smart IT Fuels Your Central NY Business' Profitability (With Our Help!)

Every business owner in Central New York understands the delicate balance of investing for growth while diligently managing expenses. For most, IT often feels like a necessary, but sometimes unpredictable, cost… but what if we told you that your technology could actually be a significant driver of cost reduction and increased profitability?

At Directive, we're not just about fixing computers; we're about implementing smart IT strategies that directly impact your bottom line, freeing up capital for what truly matters: growing your business in Oneonta, Norwich, Delhi, Cooperstown, and the surrounding areas.

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Don't Let IT Downtime Gut Your Business

Let me ask you something… Do you know just how much IT downtime costs? For SMBs, it’s typically between $427 to over EIGHT GRAND an hour. Imagine your whole workforce just chillin' because the Internet's down, meanwhile deadlines are getting missed, customers are getting ticked off, and opportunities are disappearing. That's a nightmare, man. 

This is why you need to do what you need to do to keep your business up and running.

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Why IT Policies Are Key to Your Business Security

Running a business means you’re juggling a lot — from day-to-day operations to keeping your team on track. Regardless, one area that can’t be overlooked is your IT policies.

While they might seem like a “nice-to-have,” they’re actually a must-have for protecting your business, your data, and your reputation.

Think of IT policies as the rules of the road for how your team uses technology and handles sensitive information. Without clear guidelines in place, your business could be at risk from unexpected security breaches or compliance issues.

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Advice an IT Professional Would Give (If They Happened to Be Your Dad)

All around the world, fathers and father figures are celebrated this weekend for what they provide to those who call them “Dad.” One of their gifts is the advice they offer to help us all navigate life more safely and successfully—something we strive to provide to all the businesses we work with to support their essential technology.

In light of Father’s Day being this Sunday, we wanted to emulate fathers everywhere and present some IT best practices phrased as the kind of advice these role models so often provide.

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Unlock Your Business Potential with Data Democratization

Is your business data hard to get to, like it's locked away and only a few people have the key? That can really hold your business back. Imagine if everyone on your team could easily use all the data you create and collect to make better decisions, faster. That's what data democratization is all about, and it’s a powerful tool. In today’s blog we briefly discuss how it works. 

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Why Strategic IT is Non-Negotiable for Your Business

Robust IT tools and services are no longer a luxury, but the very lifeblood for organizations of every size. They provide the essential direction, unwavering stability, and seamless connectivity required not just to survive, but truly thrive in an increasingly digital world.

That said, the questions remain: what exactly constitutes these pivotal "IT tools and services," and more importantly, why should they take a top spot on your business priorities?

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Our business began its journey with the purchase of a personal computer back in 1992. This purchase ignited a passion with Chris Chase, our CEO, and there was no stopping its momentum. Less than one year later, he had his first IT support client (and...

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Oneonta, New York 13820

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