Directive Blogs

Sometimes it can be tricky to identify what will be popular in the years to come, but that doesn’t stop big data from trying. Cultural anomalies are particularly difficult to predict, but an algorithm is attempting to predict which modern novel will become the next big bestseller. Jodie Archer, author of an upcoming book titled The Bestseller Code: Anatomy of the Blockbuster Novel, takes a critical look at what makes something popular amongst consumers--particularly in regard to literature.

All businesses need to use some sort of technology to keep their operations moving forward. Yet, it’s often difficult to gauge how new solutions will function with your current systems. You need to take your options into careful consideration before making such an important choice, and only an analysis of your current setup will help you ensure the success of your new technology.

Analytics play a major role in today’s business world, but they are also pivotal to the development of artificial intelligence systems. One of the expected qualities of AI is machine learning, the ability for a system to identify and learn from trends. Yet, this extremely practical aspect of artificially intelligent systems may have its uses in a business setting.

A lot has been said about communications solutions, particularly in regard to the advantages and disadvantages of hosted and in-house telephony infrastructures. While businesses find that a cloud-hosted VoIP phone system is very convenient, there are others who believe that an on-site telephony infrastructure presents a certain value.

Many websites and services now have apps that they use to further distribute their solutions via smartphone. However, when it comes to your business’s sensitive information, which is more secure: the mobile app, or the web-based client? Researchers from Northeastern University performed a study that asked this question, and the results might shock you.

As technology advances and allows for common pain points to be corrected, many of today’s most well-known entities will adopt new solutions to ease the experience of their customers and clients. Take, for example, eBay. The famous reselling site has been taking steps to install an assortment of new features to improve its customers’ experience.

When you’re planning your business’s technology ventures, how often does your IT budget become a major deciding factor? Chances are that it clings to you like a ball and chain. Wouldn’t it be nice to free yourself from something so limiting? We’ve compiled three ways that you can take some of the strain off of your IT budget.

Big data is a trend that’s gaining traction in the business environment. By taking a close look at the data that you collect, and identifying trends, you can potentially predict how your business can perform, and how your clients will respond to your products or services. Yet, there are two major questions that you need to ask: how are you going to use this data, and is the data that you’ve collected specifically to achieve that goal?

When Facebook released its Messenger app in 2011, it was primarily designed as a way for users to chat with each other outside of the main Facebook app. Since then, Facebook has added a plethora of new features and upgrades to Messenger, making it a tool that may have what it takes to meet the needs of your business.

These days, who has time to read? For busy business owners, reading is a luxury. This is what makes audiobooks such a valuable tool. They allow busy people to consume information while accomplishing a mindless task like cleaning the house. While this arrangement works wonders for titles found on Audible.com, what about the documents you must read that haven’t been made into an audiobook?

When was the last time you had to reach out to IT support, only to have to wait for the tech to drive to your office and resolve the problem far too late? This is a common occurrence amongst business owners, and if your technology is mission-critical, you can’t afford to deal with more downtime than necessary. How can your business more effectively take advantage of technology support? A remote monitoring and maintenance solution may be just what you need.

When it comes to buying technology, sometimes, despite the fact that the Internet offers a plethora of product reviews and detailed information for you to research to your heart’s content, it’s still possible to regret your purchase and decide to return it. In order to combat buyer’s remorse, more services are popping up that let consumers rent products before buying.

Software-based phone systems are an increasingly popular trend in the workplace. Businesses have found that traditional phone systems, while helpful under certain situations, are somewhat antiquated compared to Voice over Internet Protocol. VoIP is exceptionally potent for saving money on unnecessary costs and improving efficiency. However, the question remains: is VoIP right for your business?

Regardless of what type of organization you run, there is always a need for a word processor, spreadsheet software, and email solution. You might already take advantage of Microsoft Office, but do you take advantage of the subscription service (Office 365), or do you purchase the software licenses outright?

There’s a dangerous misconception that a lot of business owners have about data backup. Too often, an SMB will have a data backup solution in place and the business owner will feel like they’re fully prepared to handle a data loss disaster--without looking into the data recovery capabilities of their backup solution (or the lack thereof). This kind of oversight can lead to a very costly surprise when a disaster strikes and there’s no easy way to restore the lost data.

Is your business still using tape as its primary method of data backup? If so, you could be missing out on a more reliable, less time-consuming alternative. Image-based, or “snapshot” backup solutions continue to be the optimal way to guarantee the continuity of your organization’s data infrastructure, and we’ll explain why.

Though it’s still a somewhat new concept, payment via mobile device is gaining in popularity. The latest smartphones make it easier than ever to pay bills or send money whenever needed. Yet, this also presents an interesting conundrum. What’s the best way to make mobile payments, and how can they be processed with minimal chance of being compromised?

More organizations are revamping their traditional IT infrastructure to favor new technology that allows for greater mobility. Not to be outdone, even major government departments are making this move, like the U.S. Department of Education.

Intel recently announced their next line of laptop processors, and with that single act, caused no small amount of frustration and confusion among the IT market. After claims that they were breaking from their traditional schedule of releasing a new processor each September and improving upon it later, Intel has gone ahead and released a new processor architecture instead of maintaining their Skylake processor from last year.

Virtual reality is quickly becoming a smash hit with many industries, but one of the most incredible and unexplainable phenomenons has to do with VR’s use in the medical sector. While it’s been thought that VR can be used to help paraplegic patients to walk again using brain-controlled robotic limbs, recent innovations have shown that this has the ability to go above and beyond its expectations.