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Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Strategies for Training on New Technology

You may have been in a position where you tried to implement a technology solution in the past only to find that your staff is simply not responsive to it in any capacity. Maybe they do not see the value in the solution, or they do not understand what issues the solution resolves for your organization. To help you instill the correct mindset in your employees regarding technology, here are some training tips!

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New Study Shows the True Potential for a Shorter Work Week

Have you ever wondered what would happen if we reduced the number of hours in the work week or shaved off an hour here or there during the workday? The discussion of a reduced or shorter work week is a common topic in productivity circles, but a new study performed by Iceland has created even more buzz with its astounding results.

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Training is Crucial to Establishing a Security Strategy

Cybersecurity is one of those components to an IT strategy that is absolutely critical; you cannot ignore it in today’s age of ransomware and other high-profile hacks. In order to make sure that you are prepared to handle anything that comes your way, you must periodically test your security practices and assess how well your team can prepare for attacks. The question remains as to how often you should do this.

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4 Outdated Office Conventions (and the Technology That Replaces Them)

The office environment has changed a lot over the years with technology being the impetus for such change. In your years doing business, how much has changed? How much of that change was driven by technology? Many of the traditional conventions of conducting business have been changed for the better as a result of these technological developments; here are just a few of them.

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Build Great Habits with These 3 Tips

As a business owner, we are sure that you have your fair share of day-to-day stressors. Oftentimes, these stressors can lead to the development of bad habits. When this happens, you might get the urge to correct the bad behavior and replace it with good, productive habits. That said, it’s easier said than done to build good habits, especially when you have so much else on your plate.

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Prepare Your Business to Avoid Disaster

Businesses were just hit with one of the worst disasters possible, and many of them were not prepared. It’s not often that a global pandemic hits, but businesses that were prepared to react to it were much more successful than ones that were forced to shoot from the proverbial hip. So while many businesses were overrun with new costs brought forth by the pandemic, the businesses that considered a situation like the one we’ve been facing for well over a year, and had a strategy for what they needed to accomplish to keep continuity during an event such as the COVID-19 pandemic, are faring quite a bit better than those that didn’t have a plan. This month we thought we’d outline a few ways your business can improve its disaster preparedness. 

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How Metrics Can Bring Your Marketing To New Heights

When enacting a marketing strategy, it is of considerable benefit to pay attention to metrics—key data and measurements that can provide you with invaluable insights. However, not all data qualifies as a metric, and not all metrics will make sense for all of your initiatives. As a result, it is crucial that you identify the metrics and key performance indicators that apply to each initiative.

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There Are Serious Benefits to Setting Up a Knowledge Base

If you are looking for a way to smooth out the edges of your business, consider putting together a knowledge base that includes all policies, procedures, and other information so it is readily accessible by the people that interact within and from outside your business. Businesses that have well-documented policies and procedures have a tendency to have less difficulty onboarding new hires, fewer operational problems, and can always provide access to resources needed by employees, customers, and vendors. Today we will give you a few tips on how to successfully create a working knowledge base.

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Tip of the Week: How to Keep Your Emails from Being Flagged as Spam

While spam filtering can be great for your business’ own defenses, the spam filtering that your contacts have in place could very well keep your messages from reaching them. This simply will not do. Let’s go over a few ways that you can help prevent your emails from being caught up in these filters before your contacts or prospects can read them.

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Considerations That You Need to Make When Adding New Technologies

It’s no secret that new technology can be useful for a business, unfortunately too many businesses struggle with their technology implementations. When adding new tools to your business, you will need to understand that the more deliberate you are, the more success you will find. Rushing any new deployment is sure to have some types of issues. For today’s blog, we take you through some of the best practices of adding new technology to your business.

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Understanding the Relationship Between HIPAA and HITRUST

HIPAA—the Health Insurance Portability and Accountability Act—is a serious concern for all healthcare providers that operate within the United States, and for good reason! Since August 1996, HIPAA has mandated that these healthcare providers comply with various best practices. While HIPAA is relatively familiar to many people for assorted reasons, fewer know about HITRUST (the Health Information Trust Alliance) and how these acronyms ultimately cooperate with one another.

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Make Sure Your Staff Understands the Importance of Their Role in Your Organization’s Cybersecurity

Today, employees have to be a major part of every business’ cybersecurity attempts. The reasoning is simple: attacks are more likely to come in the form of end user correspondence than on a direct assault of the network. As a result, it is important that cybersecurity is more than just another line item on a task list, it has to be built into the culture. Let’s discuss a few ways to get your employees to care about cybersecurity.

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A Company’s Boss Needs to Take the Lead on Cybersecurity

Cybersecurity is critically important to businesses of all sizes, which means that all businesses need to put forth a concerted effort to ensure their security is locked down. This, in turn, will require someone to take point on developing a cybersecurity-focused internal culture.

Who better to do this than the boss?

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How to Get the Most Out of Your VoIP System

By now you’ve heard of VoIP (Voice over Internet Protocol), the telephone system that runs through your Internet connection rather than a phone line. VoIP can save your business up to 60 percent off your current phone bill. What many people don’t know—even ones that utilize a VoIP platform—is that there are many available options that can have major benefits for your business. Companies that have VoIP typically only use between one-third and one-half of the available options. Today, we wanted to showcase five VoIP features that you may not be taking advantage of.

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Using a Password Manager Can Keep Your Accounts Secure

It’s true that if they are created to be secure, passwords are hard to remember. There is also no denying, however, how important it is to use different ones for each account, all sufficiently complex. If you are doing things right, you probably have too many passwords to remember, which is why a password management system is a solid tool. This month, let’s take a look at the password management system.

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What You Need to Do If Your Business is Hacked

Few things are scarier for a modern business to consider than the idea that they will be hacked, regardless of that business’ size or industry. After all, hacking can, will, and does cause significant damage across basically all aspects of your organization. This is precisely why it is so important that—should a business be hacked—the proper steps are taken in response.

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3 Ways to Improve Communication In Your Small Business

When we say “improve communications” you probably are expecting an article about telephone systems or which video conferencing platform works the best. Normally, you’d be right, but today we decided to briefly go over four ways that you can foster better communications between management and their employees inside of your business.

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Productivity in a Very Difficult Time

Some people may say that operational efficiency and productivity are only measures of how well managers are able to manage. Make no mistake about it, productivity is important to workers, too. When COVID-19 spurred lawmakers to create stay-at-home orders in March of 2020, the fear was that productivity would decrease so much that it would destroy society. This obviously didn’t happen, but there has been some ebb and flow of the productivity metrics since the beginning of the pandemic. Let’s take a look at productivity during COVID-19.

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How’s Your Password Hygiene?

I’m not sure we need to tell you how important passwords are: they are the front-line defense to most of the accounts you create. What is often overlooked is the strategy of how to use a password to successfully protect accounts and data. Today, we will discuss best practices   when creating and managing your passwords and how you are likely approaching your password strategy improperly. 

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Tip of the Week: How to Keep Your Team from Burning Out

Considering what the past year has been like, the idea that workplace burnout has been a hot topic isn’t all that surprising—even though less time has been spent in many offices than almost any other time to date. Regardless, burnout simply isn’t an office issue, meaning that remote workers are still susceptible to its ill effects.

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Our business began its journey with the purchase of a personal computer back in 1992. This purchase ignited a passion with Chris Chase, our CEO, and there was no stopping its momentum. Less than one year later, he had his first IT support client (and...

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