Directive Blogs

The pandemic changed how businesses interact with their customers, particularly regarding communication. As customers have grown used to and have come to expect to find solutions to their problems online, the question is, does your website help or hinder your customers? Here are some steps you can take to ensure your customers have a great user experience.

It can be too easy to overlook the importance of technology and its security, particularly in industries that are deeply steeped in tradition, regardless of how crucial that security may seem when actually considered. Just consider the modern law firm, where technology, data, and the security of such is paramount.

Cybersecurity is critically important to businesses of all sizes, which means that all businesses need to put forth a concerted effort to ensure their security is locked down. This, in turn, will require someone to take point on developing a cybersecurity-focused internal culture.

Who better to do this than the boss?

When we say “improve communications” you probably are expecting an article about telephone systems or which video conferencing platform works the best. Normally, you’d be right, but today we decided to briefly go over four ways that you can foster better communications between management and their employees inside of your business.

I hope I don’t have to tell you how important your business’ data is to its continued survival, just as I hope I don’t need to explain why this makes this data a priority to protect, regardless of your business’ size. What I do want to explain is the concept of the 3-2-1 Rule and how it pertains to your data backup, and why we would recommend that one for your business’ purposes.

What makes a small to medium-sized business so different from a large, enterprise-sized one? The amount of people and moving parts, of course, but if you really consider it, there isn’t all that much. This is why when looking to control your small business’ IT support costs, choosing managed IT services is a good option. This month, we thought we’d take a look at some of the other benefits managed IT can bring your organization:

It isn’t often that you’ll hear a managed service provider say something like, “There’s no school like the old school.” In many ways, however, the basic principles of a solid business IT strategy haven’t changed all that much… despite the momentous changes that we’ve witnessed in terms of the technology we use. Let’s consider some of these principles, and how they’ve changed over time (if at all).

If you are a frequent reader of our blog, you will notice that “best practices” is a term that is used generously. That is because there are certain ways to go about things when you are working with technology. Today, we wanted to go over what the term actually means and why they are important when managing your business. 

It's no secret that small businesses are facing one of the toughest periods in decades. The COVID-19 pandemic and many other issues have made them change the way they approach operations, sales, and other aspects of their businesses. Today, they need to explore more strategies that can support customers who also have had to adapt. Today, we’ll talk about a couple of the trends we expect to see in IT in 2021. 

Nowadays, social media companies have a lot of power and influence, which is part of the reason that so many of today’s largest businesses have adopted social media as a critical promotional tool. With the average person spending about two hours and 24 minutes on social media and messaging applications per day, this makes social media a clear opportunity for any sized business to embrace. Let’s consider a few ways this can be accomplished for these different businesses.

As technology has become smarter, artificial intelligence has evolved into a more and more applicable solution that businesses of all sizes can use. Let’s take a few minutes to consider the various ways in which AI can be used to support businesses.

As we continue to adapt to a post-coronavirus world, one of the biggest issues facing businesses is their ability to communicate with their customers and team. As social distancing has reduced face-to-face interactions, many businesses are turning to digital solutions like VoIP to communicate effectively.  

Let’s be real. For most small businesses during this period, it’s been extremely difficult.  If you were somehow able to sustain operations during this time, you most likely had to make some serious alterations to the way that you normally do things. Today, we’re going to take a look at some of the technologies that you probably already have, and how you can change the way you use them to benefit your business as concerns spike over COVID-19. 

Point of sale software and solutions have long offered massive benefits to businesses, with these benefits growing as the technology has advanced. Let’s look at how the POS system has developed over the years to offer the business utilities and benefits that it does today.

As businesses slowly open up, they’re finding that their customers and staff have begun to expect certain levels of interactions in response to the coronavirus. When it comes to keeping your business competitive, you need to embrace the clear delineation between how businesses operated pre- and post-coronavirus. What was once temporary has become the new normal. The question is, are you still running your business using the old business model?

The way people talk about cybersecurity, it’s as if it is something like a television or a new phone: something you can just buy. That’s not the truth. When you are seriously looking at how you can keep unwanted entities off your network, while having control over what you do with your technology, you need to look at it as three levels of security.

While all a business’ technology solutions are important, some are bound to take priority over the others, especially when certain ones become an industry-wide focus. A recent survey evaluated the top concerns of small-to-medium-sized businesses for the coming year. The results of the survey identified a few telling trends regarding the priorities that SMBs hold now, and for good reason.

Disasters, at least in the business sense, have long been underestimated. While you always, always, hear about disasters that are often seen, there are some (as we are witnessing now) that can go under the radar until they strike. Regardless of the nature of the disaster, however, you need to be prepared to continue both your operations and your communications to some degree.

As time passes and technology is developed, a lot of the processes that businesses rely on become more efficient and stand to deliver greater benefits to the organizations that use them. These benefits are accessible to businesses of all sizes, including small businesses. Let’s go over a few small business needs, and how technology can assist with them.

Businesses around the world now find themselves in a situation unlike what most have ever seen. With so many trying to keep their distance from one another, many workplaces have deemed it necessary to close down for the time being or to operate remotely in order to reduce the risk they present to their clients and customers… but it isn’t as though these clients and customers are going to expect radio silence from these businesses.