Directive Blogs

Facebook, the enormous social network that shouldn't need an introduction for anybody, has been a fantastic way for small businesses (and major corporations and brands, and just about anyone else) to promote themselves. If you haven't established your company on Facebook (which is free, by the way), a new offer from the social network might help sweeten the deal.

Tablets are definitely becoming a staple in the consumer electronics world. For the longest time, the tablet PC was an expensive, clunky device that just didn't wow consumers. Some businesses had adopted tablets back in the day, but they were difficult to use, hard to support, and they simply didn't perform for the price tag. However, like many consumer electronics, Apple reinvigorated the tablet market with the original iPad, and now it would seem tablets are here to stay. The question is, are they right for businesses?

For small and medium businesses, attempting to fix your own computer issues can do more harm than good. It may seem like having to pay for IT services is an unnecessary expense, especially when you have a somewhat tech savvy employee who seems to know what they are doing. It may be an expense now, but it will save you thousands of dollars in time and money in the long run.

Last time, we blogged about whether or not social media and personal Internet use was a bottleneck for employee productivity. Let's not look at the Internet as a fundamental time-waster or a necessary evil. After all, the Internet has changed the way companies do business. This time we're going to investigate if your Internet is keeping up with your company.

Server Virtualization has been around for a while but has quickly become more popular for small businesses due to the long-term costs saved when your servers are virtualized. What exactly is server virtualization and how can it benefit Upstate New York businesses?

Does it seem like every day your network is suffering from a different issue? How about the same old issues that keep coming back? Think about how much time is wasted every day while you and your employees have to cope with viruses, malware, and oddball technology issues. What if we told you there is an easy solution that will eliminate 99% of these problems?

Technology is changing quickly and businesses are seeing a wide variety of options replacing traditional IT methodology that is driving change and productivity to businesses of all sizes. It's getting easier to take work with you with mobile devices and hosted services, but are these just expensive new toys or do they provide serious benefits to businesses?

You are running a business. You don't want downtime, you want your email to be as reliable as the sunrise. Google Apps has been adjusting their service level agreements over the years to accommodate to the high demands of the millions of businesses that use their productivity software each day.

Before we talk about that though, I wanted to share an announcement Google recently had. In 2010, the Gmail email service, which provides both free consumer and business email services globally, was available 99.984% of the time. That means about seven minutes of downtime per month on average was experienced in 2010. According to Google, the seven minute average comes from a lot of tiny delays that normally consisted of a few seconds a shot. Most users experienced no issues, and in the rare case they did, a few seconds of delay is pretty easy to miss.

Today, small businesses that go green and take action towards reducing energy consumption, waste production, and apply sustainability concepts benefit from a lower cost of day-to-day business. Being green looks great for investors, employees, and consumers alike and can contribute to press and media attention. That sounds great, right? Unfortunately, like most things, going green isn't something you can do over night. It takes time, dedication, and sometimes, a little bit of investment. Hit the jump for some tips to go green with your business.

As a business owner, if you've ever looked into training seminars, you've probably been taken back by the price. Your industry likely has a whole slew of organizations dedicated to business training, and there are often training courses on specific software packages you use in your day-to-day line of business. Your employees may know full-well how to do their job, but are they doing it as effectively as possible in order to drive business forward?

When you mention the term 'disaster recovery,' most people think about the big ground-shattering events like earthquakes, fires, floods, tropical storms, etc. While these natural events are certainly disasters and devastating in their own right, smaller things can constitute as a disaster for your business, and they aren't seasonal.

Businesses these days depend on having reliable, fast desktop computers. The trouble is, these high-end desktops offer plenty of resources that never get touched, making them underutilized. Huge hard drives and extremely fast CPUs mean each desktop has more capabilities than most users will ever tap into.

You've probably heard of cloud technology. All the big names in the technology industry are talking about it; but for a lot of people, it's still just a buzz word. Microsoft has been pushing the idea of a cloud for a while, with a couple sitting at an airport waiting for a layover, with the end result being that the cloud ceases their boredom by letting them stream movies from home. What exactly is the cloud and why does it matter for businesses?

Small business owners are discovering they don't need to be chained to their desk to use their computer, and are finding it much easier to be productive with the ability to take their workstation with them where ever they go. The concept isn't new, but the trend hasn't caught on for a lot of small businesses. Business owners who have ditched their desktop for a laptop have a whole world of benefits. Let's take a look at what some of those benefits are.

Let's get theoretical here. Let's say your friend Hank suffers from chest pain. It could be nothing, but chest pain isn't something you want to mess around with, so you suggest that Hank goes to a doctor to get it checked out. There are certain things in life you don't just let happen without getting an assessment to make sure they don't turn into bigger issues, right? Your business's IT security is one of those things.

2011 has been a busy year for security experts worldwide. Major corporations have been reporting harmful attacks by hackers. So far, technology news site CNET has reported over 80 known major hacks since March that have been publicized. The publication of these hacks is inevitable, especially when user-data, contact information, and credit card information is at risk, and that publication can easily cause a PR disaster which can take loads of time and money to rectify (and in some cases, just can't be rectified). The big questions are who is at risk, are Upstate New York small businesses at risk, and what kinds of IT solutions need to be deployed to prevent data-theft and other intrusions.

Software is expensive, especially business critical software. On top of that, as a small business expands, more software licenses need to be purchased for new employees. Organizations such as the Software & Information Industry Association and the Business Software Alliance are always looking for businesses that are guilty of stealing software, and businesses that get busted get hefty fines exponentially higher than the price of the software licenses.

There has been a growing trend where businesses are allowing more employees to work from home or other remote locations. Technology makes this possibly by letting users remote into their work environment securely as if they were sitting at their desk at the office. VoIP phone solutions can even bring the worker's office phone to them, no matter where they are.

We're in an interesting era. Consumer electronics have been changing the way we communicate, socialize, and get things done. We've all experienced a recent huge evolution in the communication world with the explosion of mobile phones, with more than 4.6 billion mobile subscribers worldwide. Our technology is getting smaller and much more capable, but does that mean we'll be moving away from the typical computer-and-desk to get most of our work done?

As you may know, Sony's online gaming service, the Playstation Network, has been getting a lot of media coverage lately due to a major attack by hackers last month.  Sony is a massive global company with billions of dollars and stockholders and spans multiple industries, but even a giant can teach us all a lesson that relates to our comparably small-fry organizations.